Insurance

GrandFox

Brand website for a Kraków brokerage firm specialising in motor and property insurance

1 portfolio site

100% responsive

Industry Insurance

Project type Brand / portfolio website

Cooperation Kamil Solipiwko

Technologies

WordPress

JavaScript

The challenge

What the client was facing

GrandFox needed a professional site that builds trust from the very first seconds and clearly explains the brokerage offer.

Approach

What we did structurally

New visual direction

We created an aesthetic that emphasises the professionalism and credibility of the brokerage firm.

Portfolio section redesign

We restructured the content layout so that the insurance offer and additional services are quickly scannable.

Clear conversion points

CTA and contact section placement supports the user's decision to initiate a conversation.

Building a product with a similar challenge?

Describe the project

Outcome

What measurably changed

↑ increase in enquiries

Consistent brand communication and clear CTAs translated into more contacts from potential clients.

↑ better visit-to-enquiry conversion

A structured portfolio and conversion points shortened the journey from landing on the site to submitting an enquiry.

Project context

About the project

GrandFox is a Kraków-based brokerage firm specialising in motor and property insurance. The company needed a website that reflects the professionalism of its services and builds trust from the first point of contact — both with individual clients and companies seeking fleet coverage.

The previous site didn’t explain the offer. Clients called with basic questions that a well-designed site could have answered before anyone reached for the phone.

What we did

The project was carried out in collaboration with designer Kamil Solipiwko — Hexacode was responsible for the entire technical layer: implementing the visual design in WordPress, performance optimisation, contact form configuration, and full responsiveness across mobile devices.

Key decisions concerned content hierarchy — how to take a visitor from “I’m looking for insurance” to “I’m sending an enquiry” in as few steps as possible. The site was designed so that the film production portfolio (an additional line of GrandFox’s business) is “scannable” — a B2B client sees the production level within seconds.

After deployment, we took over site maintenance as part of an ongoing collaboration.

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