The lack of a site made it difficult to attract new clients and expand the existing offer.
No reservation system
The lack of an online reservation system required a dedicated person to handle phone bookings.
Inadequate dish gallery
The poor visual presentation of dishes didn't do justice to the quality and character of the restaurant's culinary offer
Approach
Decisions that changed the system
Professional design and visual identity
Consistent visual identity tailored to the restaurant's character, with considered typography and colour scheme.
Professional culinary gallery
Photos of the chef's signature dishes, positioning the restaurant in the premium segment.
Full responsiveness
Site fully adapted for mobile devices, tablets, and computers.
Process
How the work progressed
Brand analysis and communication strategy
We started with an in-depth analysis of the Zaczarowane Smaki brand, researching the client profile and market competition.
UX/UI design
We developed a design system based on elegant typography, golden accents, and animations.
Technology development and integrations
We implemented WordPress as the content management platform and used ReactJs to build the presentation layer.
Outcome
A site that works for the team
24/7online reservations
Guests book tables independently at any time - without involving staff
0people dedicated to phone handling
Elimination of manual phone reservation handling
100%process digitalisation
From reservation through menu presentation to contact - everything available online
Zaczarowane Smaki gained a site that professionally presents the offer and enables online reservations - without needing to involve an additional person.
